A
team of 2nd-year students from the “Marketing” educational program of the
Higher School of Economics took part in the International Interuniversity Team
Battle 2025 “Marketing Without Borders: Data, Creativity, Trust”, held from
December 3 to 7, 2025, at the Caspian Public University in Almaty. As part of
the program, the students and their supervisor actively participated in all
planned activities, including competitive challenges, analytical modules, and
presentation sessions.
The
participants conducted a marketing research project in beauty salons across
Almaty, which allowed them to successfully complete the practical part of their
competition project. On December 5, 2025, the official project defense took
place at Caspian Public University.
The students demonstrated a high level of preparation, confidently handled the
assigned tasks, and showcased strong command of marketing tools. Based on the
results of the competition, the students were awarded certificates for active
participation. Participation in Team Battle 2025 became a valuable professional
experience and contributed to strengthening interuniversity cooperation.
We express our gratitude to the university administration for their support and for providing opportunities to participate in practice-oriented events at the national level